Our Blog

How to improve your writing for charitable trusts

How to improve your writing for charitable trusts

Early on in my career, I had the most incredible boss and mentor.  Amongst her many positive qualities, she was a stickler for jargon.  Being quite new into our charity. she noticed that we were guilty of more than our fair share of unnecessary ‘management speak’ and made it her mission to improve our writing for charitable trusts. As well ...
Read Full Article
Keeping the spark alive - fundraising when you're uninspired

Keeping the spark alive – fundraising when you’re uninspired

Never mind the seven-year itch, apparently the average UK trust fundraiser stays in their post for only 18 months before moving on. I find this really sad (but I have been there myself and I do get it). Fundraising is a long game which needs consistent application over many years.  But how do you keep the spark alive  and what ...
Read Full Article
Return on investment in fundraising - riding the highs and the lows

Return on investment in fundraising – riding the highs and the lows

How being an ‘objective fundraiser’ can reduce stress, improve wellbeing and make you great at your job Guest post by Cat Perrin Last month I shared on social media ‘What Good Looks Like – UK Fundraising Benchmarking 2019’ produced by Caroline and Tony of LarkOwl. I had the absolute joy of working with Caroline when I was Head of Fundraising ...
Read Full Article
Productivity tips for fundraisers who are feeling exhausted and overwhelmed

Productivity tips for fundraisers who are feeling exhausted and overwhelmed

Before the summer holidays, I found myself counting down the days a little bit.  I was conscious that I hadn’t had more than a long weekend off work since Christmas.  Up until July, I’d been working on four capital projects.  Keen to deliver outstanding quality fundraising for each of my clients, I was conscious that I was working through a ...
Read Full Article
When not to call ahead: your guide to not annoying trusts and foundations

When not to call ahead: your guide to not annoying trusts and foundations

I believe very strongly that we should be contacting potential trusts and foundations in advance of making a written application.  You can read my thoughts here.  This opinion has been recently decried in some online forum discussions with naysayers expressing scepticism at the need to start to build these early relationships. Things I’ve heard: “Funders don’t like it” “I don’t ...
Read Full Article
UK Fundraising Benchmarking 2019, what next?

UK Fundraising Benchmarking 2019, what next?

What we’ve learned and what next, an honest review of our UK fundraising benchmarking project I started talking to colleagues about the possibility of a new benchmarking study back in November 2017.  As a new consultant on the block, I felt I needed more data about the return on investment for different types of fundraising: to back up my own ...
Read Full Article
Send your fundraising ROI skyrocketing

Send your fundraising ROI skyrocketing

A few tips on how to improve your fundraising ROI and achieve dizzier heights of success!  Good things come to those who wait, or rather, good things come to those who work with focus and consistency over many years and who await the results with patience. In my last employed role, I spent eight years building a regional trusts and ...
Read Full Article
Trust fundraising success rates

Trust fundraising success rates

BONUS data on trust fundraising success rates  I have the conversation about ‘hit rates for charitable trusts’ (aka how many applications you have to send in order to get a gift) frequently.  Trust fundraising is one of my specialisms and I spend a lot of time in this world. Alongside the official benchmarking questionnaire (you can download the report here.), ...
Read Full Article
21st century challenges for achieving a high ROI in fundraising

21st century challenges for achieving a high ROI in fundraising

Why achieving a good ROI in your fundraising is harder than it used to be I talk to other fundraisers a lot.  We all talk to each other a lot.  The general consensus from those on the ground doing the work is that fundraising is getting harder and that achieving a high ROI is more challenging than it used to ...
Read Full Article